The Business of Beauty 90-Day Reset

Love Your Business Live Your Life

You probably started in this industry because you wanted to be creative, help people feel beautiful and confident, or maybe just loved the idea of getting paid to hang out with people and chat while doing something you love... BUT, somewhere between building your business, taking care of clients, and managing everything else, it became easy to put yourself last.

I created this experience to help you change that.

Together, we will get clear on your goals, tackle your biggest challenges, build smarter systems, and rediscover the excitement of running a business that supports the life you want to live.

Your Experience Includes:

  • 90-Minute Private Strategy Session with Me!

    We will chat about your business, your goals, and a personalized starting point.

  • 12 Weeks of Coaching, Masterminds & Actionable Strategies Real support, fresh perspectives, and practical solutions.

  • An Intimate Group of Just Six Beauty Professionals

    Meaningful connections, honest conversations, and room for everyone's voice.

  • A Florida Retreat at My Home

    Four nights together to mastermind, recharge, celebrate, and turn inspiration into action.

  • Ongoing Community & Accountability

    Encouragement, resources, and support as you put your plans into motion.

    This is not just another coaching program. It is an investment in the business you want and the life you deserve to enjoy.

    $3,000 | Limited to 6 Participants

    I cannot wait to welcome you into this experience, and into my home!

    Heidi

90 days...

Six beauty professionals...

One incredible opportunity to change the way you do your business and your life.

End the Passive
Course Cycle

You do not need another portal packed with hours of unwatched video modules. The fatigue of investing in blueprints only to be left entirely on your own without execution support is real. Real salon leadership requires dedicated structure, intimate accountability, and ruthless momentum: turning proven operating strategy into daily reality.

The 90 Day Reset replaces isolated consumption with immersive, side-by-side implementation. Designed exclusively for beauty leaders who seek sustainable freedom with clear, guided enrollment and participation.

Structured for
Momentum

Every mechanism in the 90-Day Reset is engineered to eliminate operational friction and install systematic salon profitability.

90-Min Strategy Call

Deep-dive diagnostic directly following your onboarding audit to map immediate revenue wins and clarity.

Weekly Live Sessions

Curated masterminds, implementation coworking rooms, and technical workshops to keep execution on pace.

GHL Community & Hub

Exclusive peer exchange platform for daily administrative guidance and workflow tools, accessible asynchronously.

Weekly Challenge Goals

Targeted, micro-action commitments every seven days to systematically build operational consistency without burnout.

STRUCTURED PACING & SUSTAINABLE EXECUTION

Your 90-Day
Implementation Arc

A practical cadence built around the realities of running a beauty business. We will set priorities together, work through manageable steps, and keep support lighter during the holidays.

Week 1 · Nov 1–7
Start with you

Your onboarding and private strategy call

Complete your onboarding survey, then schedule your 90-minute one-to-one strategy session. We will clarify your priorities and choose a first weekly challenge together.

  • No group session this week
  • Your plan starts with your business and goals
Week 2 · Nov 9 · 6 p.m. MT
Connect

Welcome mastermind

Meet the group, get to know one another, and share what you want to make progress on during the Reset.

  • Introductions and group connection
  • Set your focus for the weeks ahead
Week 3 · Nov 18 · 6 p.m. MT
Learn

Practical workshop or guest session

A focused learning session with a useful idea you can apply to your business. The exact topic and guest details will be shared with the group.

Week 4 · Date to be announced
Build your systems

Make the day-to-day easier to run

We will look at the systems that support a beauty business, including booking, inventory, and standard operating procedures. The conversation will work for owners, managers, and independent professionals.

  • Choose the system creating the most friction
  • Identify one practical improvement
Week 5 · Monday · 9 a.m. MT
Put it into practice

Systems implementation and coworking

Continue the systems work with time to make progress, ask questions, and turn a useful idea into a step you can actually use.

Week 6 · Date to be announced
Connect your marketing

Email newsletters as part of your system

Bring email newsletters into the bigger picture of your client communication and marketing, so it feels consistent and manageable.

Week 7 · Date to be announced
Explore growth

Revenue beyond more clients or hours

Look at ways to grow revenue that do not depend only on adding more appointments or working longer days. We will connect the ideas to your business and capacity.

Holiday break · Nov 24–Dec 5
Holiday rhythm

Community stays open; the pace gets lighter

Heidi is taking this time off and will check in with the community from time to time. You can continue connecting with one another, with small, manageable prompts to help you keep your momentum.

  • No live group session or scheduled office hours Nov 29–Dec 5
  • Enjoy the holidays in the way that works for you
Weeks 8–12 · Dec–Jan
Keep building

Personal challenges, group support, and steady implementation

The weekly rhythm continues with group sessions that may include masterminds, coworking, workshops, or guests. Your individual challenge goals keep the work connected to your priorities. Holiday weeks stay lighter, with check-ins and manageable next steps.

  • Session dates and details are shared in the community
  • Bring your progress and questions as the program develops
  • Wrap up Jan 30 with clearer next steps for your business
Optional · Jan 10–14, 2027
Optional Florida retreat

An invitation to continue the work together

The optional retreat at Dreamers Retreat in Kissimmee is a chance to step back, connect with the group, and make space for your business priorities. You can participate in the Reset whether or not you attend.

Cohort size managed to preserve peer mastermind dynamics and personalized auditing.

THE IN-PERSON RETREAT EXPERIENCE

Room to Breathe

Step away from operational noise into an intentional Kissimmee home retreat created exclusively for salon founders to pause, reflect, and reimagine their business horizon.

EXCLUSIVE INVITATION : JANUARY 10-14, 2027

The Florida
Retreat

“An optional, intentional space designed for salon leadership clarity, meaningful peer connection, and restorative calm to step back and see your enterprise with fresh perspective.”

Designed as an optional executive immersion at the culmination of your 90-Day Reset, our private Florida residence serves as a focused think tank. Connect deeply with peers away from your salon’s daily demands.

Included In Your Retreat Invitation:

  • Daily brunch with coffee, juice, and soft drinks
  • One dinner prepared by Heidi
  • Facilitated strategy hot-seats and mastermind sessions

Individual bed choices are allocated strictly on a first-come, first-served basis upon enrollment confirmation.

Travel, other meals, activities, and personal expenses are not included.

Retreat attendance is included in the 90 Day Reset, however it is not mandatory to attend.

Dreamers Retreat in Kissimmee, Florida

Dreamers Retreat • Kissimmee, Florida • Jan 10–14, 2027

Secure Your
Space

Select your preferred payment option for the 90-Day Reset. Both provide full curriculum access, mastermind participation, and executive implementation toolkits.

★ BEST VALUE & PRIORITY ACCESS

Pay In Full

$3,000

Single payment · Immediate access plus priority retreat registration, first choice of available room/bed, and a 60-minute call with Heidi

✦ INCLUDED EXECUTIVE BONUSES:• Priority Retreat Registration: First choice of room and bed for the Florida Retreat (Jan 10-14)
• Bonus 60-Minute Private Strategy Call: 1:1 roadmap session directly with Heidi, usable during the Reset or through Feb 13, 2027

  • Complete 90-Day Reset curriculum & implementation tools
  • Weekly live masterminds & structured tactical guidance
  • Direct implementation feedback channel

Instant onboarding confirmation · Unlocks bonus booking immediately

FLEXIBLE MONTHLY CASH FLOW

Payment Plan

$750

$750 due at registration, followed by three manual $800 invoices on November 5, December 5, and January 5. Total: $3,150. No automatic installment charges.

PAYMENT SCHEDULE

• $750 due at registration

• Three manual invoices of $800 due November 5th, December 5th, and January 5th

Total: $3,150. No automatic installment charges.

  • Complete 90-Day Reset curriculum & implementation tools
  • Weekly live masterminds & structured tactical guidance
  • Direct implementation feedback channel

Onboarding begins after registration. The remaining installments are invoiced manually.

🔒 256-Bit SSL Encrypted Checkout

TRANSPARENCY & LOGISTICS

Before You
Commit

We know enrolling in a high-touch 90-day reset requires operational clarity. Here are the exact logistical details so you can step into this partnership with absolute peace of mind.

How and when do I receive access to the community portal?

Instant portal credentials arrive in your inbox within 10 minutes of confirmation. Your enrollment grants access to the resource library, onboarding diagnostic, and private peer forum so you can complete your baseline intake before Week 1.

What are the dates and details for the optional Florida Retreat?

The optional retreat takes place January 10-14, 2027 in Florida. Accommodations include an individual bed, daily brunch, coffee, juice, soft drinks, and one dinner prepared by Heidi. Travel, other meals, activities, and personal expenses are not included. Space and bed choices are first-come, first-served.

How does flexible business-hours support work during the week?

You receive direct access to our consulting advisory via a dedicated private channel. Text questions submitted Monday through Thursday between 9 AM and 5 PM EST receive responses within 4 business hours.

How is the program paced during the busy salon holiday season?

We take a lighter pace around the holidays. Heidi is off November 24–December 5, with no live group session or scheduled office hours November 29–December 5. The community stays open for peer connection, and Heidi will check in from time to time. Through the December holidays, we’ll keep momentum manageable with small prompts and check-ins, while you enjoy your celebrations in the way that works for you.

Can my salon manager or key leader join the weekly strategy calls?

Yes. If you enroll, your salon manager or another key team member can join the weekly implementation workshops in your place or alongside you and access the systems documentation templates. The Reset is for beauty professionals across roles, including owners, managers, and independent professionals.

Step Into
Momentum

Our implementation container begins promptly on November 1. With structured holiday cadence support and the optional Florida Retreat attendance on a first-come, first-served basis, your deliberate next quarter starts now.

Retreat attendance is optional : Space and bed choices are available first-come, first-served

Sand-toned luxury wax seal insignia representing the Adelaide Salon Systems reset cohort